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What's in a name? What to call the ThinkStick™...

Last post 04-04-2008 12:50 PM by Chris Walker (CT). 0 replies.
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  • 04-04-2008 12:50 PM

    What's in a name? What to call the ThinkStick™...

    A quick note for everyone here, so you understand our branding terminology and what to call our new Z-Wave USB adapter...

    The product brand is officially:
    ThinkStick

    Its particular model # is:
    ZWUSB100-US
    (ThinkStick model 100, US frequency)

    A few sample uses:
    Hey, check out my ThinkStick!
    I'm pretty sure that 3rd-party software on your PC works with the ThinkStick.
    I'm using a ThinkStick Z-Wave USB adapter.

    You may see it referred to ocassionally as the "ControlThink" Z-Wave USB Adapter, but that's just a description (which we used in the press release--not meaning to confuse anyone!)  The actual brand name is ThinkStick.

    Chris

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